Marketing Student of markets Good marketers don't study copywriting, email marketing, SEO or paid ads.
Marketing Your best followers Feeling low because your posts aren't getting likes, comments or shares?
Marketing Tell more stories in 2024 Fact tells, story sells. Make it your resolution to tell more stories this year.
Marketing Three marketing tips If someone came up to you and asked, "What are your best 3 marketing tips", what would you say? Not a bunch of tactics, I hope.
Marketing Why people pay for conferences instead of Googling Why do people happily pay RM5,000 for a fat-freezing treatment, but shy away from a RM150 gym membership?
Marketing Featured Marketing-driven vs market-driven People don't want what you make. They want what it will do for them.
Marketing Breaking down Good Juju Barbell Club's marketing 3 more lessons from the most uplifting (and successful) personal training gym in KL.
Marketing Featured Why you want the last slice of pizza Why does the last pizza slice always seem tastier?
Marketing The real reason you buy anything Why did you buy the iPhone 15? Was it just because you needed to text and call?
Marketing Have a song you really like? Think again! Pop music is only popular, because it's made to be popular.
Marketing Featured Who really does the buying? What makes us buy something? It's definitely not logic.
Marketing "I don't use Facebook" "What's the best social media platform now?" is a bad question to ask.
Marketing How the 4 Ps of Marketing has served me Let's be honest. How many of you actually use the 4 Ps of marketing in real campaigns?