Tech Featured Software Deal: OtoWA - Broadcast & Automate Whatsapp Messages Send personalized broadcast WhatsApp messages to your customers in just a few clicks!
Tech Featured What The Heck is The Metaverse? And the opportunity for Malaysian brands. The Metaverse grew in trend during 2021. Then AI stole its highlight. But is the metaverse here to stay? What does it mean for businesses?
Marketing Fix your bad product names The market is littered with 1000s of products. How does yours stand out from the crowd?
Marketing What wines can teach us about marketing. In a blind taste test, researchers asked tasters to rate three wines, labeled: "low", "mid" and "high-price".
Marketing "RM10" vs "25%" off Which discounting strategy will be more attractive? RM10 or RM25% off? Here's what the rule of 100 says.
Social Media What's with all these Twitter screenshots? Why are people posting screenshots of their own Tweets?
Tech Google's answer to ChatGPT Who will win the race for AI dominance? And what this means for marketers and content creators.
Guides Featured How to handle – "it's too expensive" What are customers really saying when they say "it's too expensive"? Here are 5 ways to deal with that rejection.
Marketing Mondays The road to RM1,000,000 Hope you had a great CNY break. I did – almost too much. But rest is important. My friend Jason shared a post on a Facebook Group about the importance of rest. Go check out the interesting comments. In today's email. * How to get RM1,000,000. * Does Google
Marketing Featured The Hidden Opportunity in Malay SEO Most businesses optimize their websites for SEO in English. But what about SEO in Malay?
Marketing Mondays How to get married. It's 9PM as I write this email, and it just dawned upon me that consistency is the key to everything. Many people are ambitious, but not many are willing to go through the suck. In today's email. * Marrying your customers. How to get customers. * Let people
Marketing Featured You're missing out on your greatest source of customers. If you're looking for an affordable method to get more customers, you need to try this.
5 Must-Know Freelancing Lessons for Newbies Everyone should do some sort of freelancing. Quick reasons why: * Makes good revenue. Can turn into a business. * Polishes your skillsets. * A way to provide value to other people. * Test product-market-fit. It's easy to get into freelancing. Identify a skill you're good at – then find a
Marketing Featured Get new customers, from your customers. Most businesses can implement a referral strategy.
Marketing Featured Crazy simple headline formula to sell more products. How we used it to sell over RM800,000 worth of data science courses.
Marketing Mondays Lessons learnt running a conference. Running a physical event is a good way to market your business. In today's newsletter. * Run successful events with these 9 lessons. Hint. Build relationships with your customers by giving them a nice surprise! * Podcasting is a BIG opportunity in Asia. And they are easy to create too.
Interviews Featured What a PR agency does & the future of media with Terng Shing Chen, founder of Sync PR How does a public relations agency function? And which content marketing vehicle should startups in Asia focus on? Terng of Sync PR, sheds some light.
Members only Case Studies Featured Case Study: The 9 Best Lessons Learnt Running a Marketing Conference It's not easy to pull off a successful conference. Here are 9 lessons we've learned from organizing Underdog Marketing Con.
Marketing Featured How To Create Content That Your Customers Actually See Want to create content that gets seen by your prospects? Try this Google SEO tip.
Brief Featured Meet, network & learn in Underdog Marketing Conference – 23rd Nov 2022 Join Underdog Con and you will learn the marketing strategies and tactics used by expert marketers and businesses. Then meet, connect and build relationships with other marketers, founders, and business leaders.
Marketing Featured Get your customers to take action with this copy framework. People buy things based on emotions, not logic. This copy framework will help them to take action.
Marketing Featured Here's why you need to meet more people. People do business with whom they know, like and trust. The best way to form meaningful connections is by meeting and connecting with people physically.
Interviews Featured Use Stories to Build Your Business. Interview with Richard Ker Digital Richard used the power of storytelling on social media to grow to over 200k followers in 4 months. We find out how he does it.
