Reuben Ch'ng

Reuben Ch'ng

Malaysia

I write and explain in a simple, no-bullshit manner. Mostly on how you can do better marketing and grow your business.

Check out the latest posts

How to beat "inertia"

Like busy ants, customers follow a set of routines they've been doing for years. The way to swing them to you? Create a pattern interrupt.

A brand is...

You don't get to define what your brand is. Your customers are the ones that define your brand.

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