Marketing Featured Who really does the buying? What makes us buy something? It's definitely not logic.
Guides Featured 5 body language strategies for networking events Talking to people in-person is different from talking to them from a screen. Here are tips to up your networking game, as you attend more in-person events.
Marketing "I don't use Facebook" "What's the best social media platform now?" is a bad question to ask.
Marketing How the 4 Ps of Marketing has served me Let's be honest. How many of you actually use the 4 Ps of marketing in real campaigns?
Business Featured Don't hire marketing agencies #7 - How can you make great products for customers, if you don't build a relationship with them? Answer: You can't.
Marketing Featured The irony of marketing frameworks If they worked, all your marketing campaigns would have been successful.
Business Do things that don't scale Not everything in your business has to be scalable. You can't scale relationships, for one.
Business Beware the all-in-one If your sales pitch contains the phrase, "all-in-one solution", you should think twice.
Marketing The strategy to winning SEO in 2023 Improving your SEO could be one of the best decisions you make for your business.
Business The fastest way to turn your marketing, profitable You don't always have to figure it out on your own.
Marketing Why are your buses late? Just like a politician, do you understand your audience well enough?
Marketing Marketing = perception How do your customers perceive your business? It matters more than you think.