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In marketing
They say the crazy ones who believe they can change the world are the ones who actually do.
We've made many mistakes starting as a service provider. One of them is not figuring a scalable recurring revenue model.
How to measure the 2 most important metrics in your business – CAC & CLTV.
Like busy ants, customers follow a set of routines they've been doing for years. The way to swing them to you? Create a pattern interrupt.
Ever had a blank page syndrome - where you sit down to write something and nothing comes out? Here's how to fix it.