3 clicks instead of 8
If you can complete a task in 2 steps, don't take 8 steps to complete it.
Reuben Ch'ng
I write and explain in a simple, no-bullshit manner. Mostly on how you can do better marketing and grow your business.
Check out the latest posts
When did sales become a bad thing?
Why do we think of a scammy, pushy insurance salesperson when we talk about sales? How can we approach sales more genuinely?
Words to never put on a sales page
There 171,476 words in the English dictionary. Here are some words to never use on a landing page, sales page or website.
Marketing to a race or an identity?
I can't tell you the number of times we've had clients ask us, "How can we remove Bangladeshis from seeing our Facebook ads". That's racist. What they should be focused on is "identity".
How Hiblendr grows revenue
Growing your e-commerce store revenue comes down to optimizing these 3 "levers".
S*x and cereals
Good morning! Hope you had breakfast because we’re about to speak cereal. You’ve probably eaten a truckload of cereal in your life so far. But do you remember seeing any physical ads for your favorite cereals? I’ve never seen them. How are cereals marketed? For YEARS, cereal...