Want To Be a Marketer? Master Story Marketing
While product comes first in the 4Ps of marketing, storytelling (promotion) comes after.
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Tactic to stop your emails from going into spam
A simple tactic you can implement in a few minutes to stop your emails entering the spam box.
Stop Googling for marketing tips
Most tips you find online are only made for SEO and isn't exactly useful.
Lead magnets don't work anymore...
Churning through low quality leads can be extremely time-consuming and expensive.
This digital marketing skill funded my wedding
A digital marketing skill that can be learnt by anyone and will stand the test of time.
Mindsets to Win Marketing in 2025
Winning in marketing comes down to mindset, not technology. Here are 6 marketing mindsets that we're embodying this year.
Stupid simple SEO tip for endless customers (In 2025)
You don't have to do 95% of things "SEO gurus" tell you to do.
Why We Stopped Daily Newsletters (And You Should Too)
Daily newsletters seemed like a great idea—until they weren’t. Here’s why we hit pause and how it could change your email strategy too
Is your product ready to sell?
Here's a checklist of 5 questions to ask before launching your product, to avoid painful failures.
Do-it-yourself: The most expensive choice
You spend the currency of time when you're constantly trying to figure it out yourself.
ABC: Always Be Closing
Always Be Closing is a mantra commonly used in the sales world. But does it still work in today's day and age?
How we post content every day
Ever had a blank page syndrome - where you sit down to write something and nothing comes out? Here's how to fix it.
A brand is...
You don't get to define what your brand is. Your customers are the ones that define your brand.
Get your head out of the clouds
Hubris – not only the downfall of Icarus but of every marketer and entrepreneur.
Every marketer should read MrBeast's employee handbook
Marketing and business lessons from MrBeast's leaked employee handbook.
Why your products are not selling. And what to do
It's usually not because you have bad marketing.
How to create viral content (and ads!) according to Richard Ker
Here's what most brands (including you) get social media content marketing wrong – and how to fix it. If you are scrolling through your social media pages, the most annoying thing is the countless pop up of ads. On your feed, on your stories, it's so disruptive....
How to market a Malaysian SaaS business to the world? Howuku: "Yes"
You know you've made it when a company with $30 million annual recurring revenue (ARR) runs ads against you.
MM: Get your team to ship projects – faster.
Welcome to Marketing Mondays #4. Software is meant to give you leverage, increase productivity, lower your cost, and ultimately, make life better. In this edition, we feature a few softwares that will make your life easier! In today's Marketing Mondays: 1. Tick-tack: Oh, I meant Tik Tok. 2....
How we find speakers for Underdog Ad Con
A guide on how to find conference speakers and convince them to speak.
So... you have Cinderella customers?
Everyone with an E-commerce business knows these Cinderellas...
