The one-person AI marketing team
We don't like seeing AI slop. Yet, we build systems to automate AI-generated content at scale. Because it's an "attention economy".
We don't like to be sold to. Yet, we stiffen up and write with marketese when writing an email or post.
AI can be dangerous.
But used with purpose, it can provide an impact bigger than one person ever could.
Yesterday, Jeremiah Su and I went live on YouTube. We went through his AI-powered marketing systems and revealed how he creates proposals, manages Meta ads, social media, and more – as just one person.
Here are some of the platforms used:
- Claude - You know this already.
- Basecamp - A platform "harness" to use multiple LLM models, all in one platform.
- Buzz - Free, open-source, Slack-like team collaboration platform made by the legendary Jack Dorsey, to chat with teams and your AI agents.
- Vista Social - AI-agent-powered social media management platform to hand off and automate social media posts.
You also see how Jeremiah builds an AI agent on the video.
The magic happens when you use AI with the mindset of amplification, rather than replacement.
Build an AI-powered marketing team, inspired by The Beyond
I'm hosting an in-person workshop featuring Jeremiah, where he'll show you his AI system and build your system with you.
You will:
- Design AI agents that build landing pages, proposals, run ads, and post content.
- Understand MCPs, how AI systems communicate with each other.
- Building a central knowledge base for you & your team
- Put Claude, Basecamp, Hermes, Buzz, Vista Social, and Meta Ads to work together.
This will be a working session.