Why we started Underdog Live (and why you should come)

Hey, it's Reuben.

Let's be real. You're busy. You're overwhelmed. So am I.

I've been there. Staring at the screen, jumping tab to tab, and somehow nothing gets done.

That's analysis paralysis.

Many entrepreneurs have been in that situation. (They just don't show it).

I found two things helped, when I find myself stuck in analysis paralysis.

1. Review my purpose (Why did we do this? What impact we want to make?)
2. Connect with others

That's exactly why we started Underdog Live: E-Com Edition

Underdog Live: E-Com Edition | 24th Oct

Big conferences in the thousands are great.

But intentionally smaller ones make a great space to connect meaningfully. Underdog Live is a workshop that will see 40 people in a room – a size where you'll know each other's names. Where people show up to share, not to pitch.

A warm space to connect, learn and do better – together.

Put simply, it's something I wish I had myself. A community for me to get unstuck.

➡️ Only 40 seats
Join us here: Underdog Live: E-Com Edition

24th October 2025
9AM - 4PM

Our purpose for every Underdog event is that everyone walks out with 3 things:

1. Practical lessons they can apply immediately.
2. Real connections (the kind that leads to opportunities)
3. Systems they can implement to grow.

So, I'm doing something new this Underdog Live.

Every attendee will get 2-months of access (worth RM994) to Daily CMO's Sales Engine – our all-in-one marketing platform that helps E-Commerce brands:

• Launch campaign funnels fast - Create sales funnels for flash sales, influencer drops, or seasonal promos.
• Recover lost revenue automatically - Connect WhatsApp + email follow-ups to recover abandoned carts, upsell and win back cold leads.
• Turn one-time buyers into repeat customers - Build simple automations that tag, follow up and re-engage customers.

We've even sold pianos using this system!

So you won't just leave Underdog Live inspired. You'll leave equipped.

I hope to see you there

Only 40 seats.
Join us here: Underdog Live: E-Com Edition