"Where do you normally run events?"
The reason we choose to run events at pretty weird places.
People ask me that all the time.
My answer has always been the same: The weirder the place the better.
It's easier to host an event in a place built for it – conference halls, meeting rooms, hotels, etc. You'd have seats, speakers, screens all ready.
Yet, I've always taken the harder route to run them in places not built for an event – cafes, warehouses, bars, parks.
For only one reason. Attention.
- Marketing conference at "some hall for 200 people"! Meh...
- Marketing conference at a beach-side volleyball club. Whoa what this now?
That's why we are going back to Red Red Botak Head at The Gardens Midvalley, for our next event on 27th Nov: Answer Engine 2025
Pre-sale tickets (30 of them) are now available.
I'll tell you more about Answer Engine 2025 tomorrow. For now, I'll tell you it's a must-join for businesses, agencies or marketers working in SEO and trying to adapt for AI search.
We're inviting some serious heavyweight speakers and will be announcing them soon.
This conference will sell out. (and the food is amazing.)
Change your words. Convert customers automatically.
Just like running events in a cafe to stand out – most businesses can convert more customers, if they stand out – by writing like themselves.
I'm talking about email and WhatsApp follow-ups.
Most businesses see what others are doing and copy. Doing this, they lose their own flavour and substance, which are actually good for sales.
I get it.
ChatGPT has made it easier to write marketing messages. But we've lost the human touch.
I want to show you how to use words to connect with your audience, leads and customers – and as a result, convert more customers.
On Thursday, 6th Nov – Join Words That Work
