Keep lighting the lamps
Happy Deepavali. Here's one thing to get inspired from.

Happy Deepavali
Today, we celebrate the victory of light over darkness, good over evil and purpose over ego.
Isn't this why we all started in the first place?
Not for vanity. Not for followers. Not for the spotlight.
But because at some point, we wanted to help someone and make their life a little brighter.
When I run events like Underdog Con, there's always a voice that says.
- "What if only a few people show up?"
- "What if it doesn't look impressive?"
That's ego.
Because if only ONE person shows up, it still matters.
For that one person, what you built could be the thing that changes everything for them. Even if you don't win big this round, you win in the long-run if you keep building small wins.
So, that's the spirit of Deepavali.
Today, whether you're hosting an event, posting an idea, starting something new, or marketing a product – do it for that one person who needs it.
Do it for your audience of one.
Do it because the people you seek to serve, needs more light.
This Friday – 24th Oct, we light up more lives
We're showing up for Underdog Live: E-Com Edition with the same spirit. Even if only person shows up, we'll go all in for that one person.

Because that's what this is about – showing up, serving and lighting more lives.
I personally know (we invited them, duhh!) each speaker who said yes is showing up to generously share, not to take.