Reuben Ch'ng

I write and explain in a simple, no-bullshit manner. Mostly on how you can do better marketing and grow your business.

Check out the latest posts

Keep a "success" folder

I wish I had collected and stored my wins from when I started.

As a 10-year-old boy, there was a video game I hated. Tekken. But there's an important marketing lesson.

Most businesses leave money on the table by leaving out "reminders".

"Working harder" is not the way to scale. A chef cannot simply "cook more" to scale a business.

Do you love problems? Or run away from them?

Quant-based marketing is the way to become data-driven and to prioritize high-impact marketing activities.