Our favorite marketing hack
This hack is so simple, cheap, and easy that you'll be silly for not using it in your business.
Sending personal videos.
It's so effective for marketing – that I become so frustrated trying to convince reluctant clients to do it.
The strategy is simple. Send a 15-second personal video to customers when they buy. Thank them and ask for a feedback.
People are usually surprised to get a video. They'll think, "Wow, this person actually took the time to send me a video."
Then they tell other people about it. Our brand spreads with it. Customers end up marketing our brand.
Speak about the most effective form of marketing - word of mouth.
Once you got their attention...
Ask some more!
- Ask for a referral.
- Ask for a feedback/why.
I usually ask for a feedback. Why made them buy? Why now?
Then, we'd store all feedback responses in a positioning document. This document becomes our cheatsheet when I build sales pages or create ads. We just pull it out – and boom, everything I need to know about my target customer is there.
No more guessing when writing marketing copy.
Go surprise a customer today with a personal video. Use Bonjoro, Loom or Zoom.
Last day: A gift when you join Sales Page Makeover
Ding! You wake up in the morning, and check your emails on your phone. 5 new sales notifications! All while you were sleeping. You smile to yourself, as you pull the blanket over yourself to laze another 10 minutes, scrolling on Instagram.
That's what a revenue-generating sales page can do for you. Today is the last day to get a ticket to Underdog Content Con, 6th July at Taylors University when you join Sales Page Makeover workshop.
Hope you'll be one of our success stories.
A 1-hour clinic session for E-Commerce Businesses
Run an online store? Our online clinic on Tuesday, 28th May – gives you the EXACT strategies to double your revenue without spending more on ads.