I write and explain in a simple, no-bullshit manner. Mostly on how you can do better marketing and grow your business.
ChatGPT has sparked the all-time debate of humans vs machines. The techies are excited about the innovation of an impressive AI tool. But the marketers and creators are sceptical (and also threaten that their jobs will be easily replaced). In this episode, Jonathan shares his experience with this tool, and...
Why omnichannel marketing is something you cannot ignore, onboarding clients right and building your attractive character.
OVER is the brand of the bottles you've been seeing people carrying around in your gym and office.
This fun chat between Reuben and Jonathan dives into a few branding and marketing case studies and discusses what would work for smaller brands without deep pockets or who has yet to build strong brand recognition. Is there such a thing as a shortcut to revenue success? Also, is there...
In this episode, Reuben picks the brain of Donald Ng, founder of Howuku, an all-in-one website analytics tool that helps brands understand their users better. We dive deeper into how they got their first customer, learned from their biggest marketing mistakes and grew Howuku into an international company. And some...
Asking for a friend: Is Notion a life-changing super tool or an unnecessarily complex version of Google Sheets?
